According to google, Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page. This can be used to measure visit quality – a high bounce rate generally indicates that site entrance pages aren’t relevant to your visitors.
A Recent study has shown 60% of the visitors leave the website in first 3-7 seconds. Its more than half of the traffic!
You can just imagine how alarming that is. You work really hard doing SEO, optimizing your site, optimizing your PPC campaigns and a whole lot of other work to increase visits to your website. You may also be listed really high in search engines for relevant results and you expect visitors to click through to your site which they do.
Now, if half of these people leave your site without even thinking twice, how does that feel?
Here is the truth! If exit scripts like exit splash are so popular with internet marketers who sell products on sites like clickbank, they are obviously working. Marketers who have used it are claiming anywhere from a 42% increase in conversion rates to an extra 933 leads in 3 days.
The technology behind the script is pretty impressive, but one should really understand the psychology behind it. If someone calls out to us and says, “Hey, hold on”, we can’t help but pay attention. Exit splash mimics this behaviour online and apparently has created some solid results.
Read more about Exit Splash Here.